Cooking Up GTM
Crissy Saunders - CS2, Charlie Saunders, Xander BroeffleWhere you will find weekly GTM strategy and operations "recipes" and tips to help you cook up some amazing growth for your B2B tech company.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 46 | Founded | a year ago | Last Issue | 2 days ago |
| Active | |||||
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cookingupgtm.substack.comLatest Issues
The GTM AI projects we are shipping for clients
Hey friend!
I can’t believe it’s already Friday again. I feel like I was just at Sculpt and telling you about it.
Sculpt reminded me that so many folks are still in different phases of introducing AI into their GTM processes and h...
What I’m taking back from Clay’s Sculpt conference that isn’t swag
Happy Friday!
I am literally writing this the morning after Sculpt, which is why the newsletter is hitting your inbox later than normal this week.
And apologies for the typos or brevity because of the timing too. ; )
This we...
An Inside Look at Our 2026 Team Offsite
Happy Friday!
As some may have seen, last week I didn’t send out the newsletter because we were busy having our yearly CS2 offsite.
This year it was in Santa Cruz, California, at the lovely La Bahia Hotel & Spa. Highly recommend...
The mistake GTM Teams are making with AI is very familiar…
This week, Charlie and I were talking about where agents “sit” within our existing GTM ops framework and trying to rethink the whole thing before our team offsite next week. 😅
And it was yet just another reminder of just how important...
Why you need to copy our GTMOps roadmapping tool
One of the best parts about access to AI has been how quickly we can spin up tools and processes that help us internally at CS2.
And the most recent tool we created, I feel like, could benefit any ops team - even a team of one!
That...
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Authors
The writers behind this newsletter.
Mom of 2 girls. CEO and co-founder (with my husband) of CS2, a GTMOps Agency. Sharing knowledge weekly in my "Cooking Up GTM" Substack.
Co-Founder at CS2, all things GTM Ops and AI
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