How We Scaled This
Craig RosenbergGTM tools, templates, and playbooks from operators who have been there, done that. Brought to you by Scale Venture Partners.
| Platform |  | Pricing | Only free issues | Publishes | Daily |
|---|---|---|---|---|---|
| Issues | 11 | Founded | 10 months ago | Last Issue | 6 months ago |
| Active | |||||
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GTM event for the Scale portfolio and community
On March 26th, we’re going to try something new.
I’m hosting a new kind of event for founders and GTM leaders. Instead of abstract presentations, we’ll offer real, interactive conversations and workshops with a few of my personal tech hero...
How Snowflake 15x'd replies with AI orchestration
A few years back, Snowflake’s sales team ran the numbers and found they’d reached out to 20,000 prospects and only 0.5% replied. That’s one reply for every 200 people. The reason for the poor results? It was taking sales development reps (S...
Welcome to How We Scaled This!
Scale’s GTM newsletter has transitioned to Substack!
You can expect content from our events, including our summits, what’s working (and not) in AI for GTM teams, and near-real-time benchmarks. First up, Sydney Sloan, CMO at G2, walks us t...
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Authors
The writers behind this newsletter.
As Scale's Chief Platform Officer, Craig advises founders and executives on all things GTM and finance.
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