
Consultant on all things audience strategy, SEO, AI risk and resilience, Commercial analysis and the publishing, news and media industry.
| Platform | Pricing | Only free issues | Publishes | Weekly | |
|---|---|---|---|---|---|
| Issues | 57 | Founded | 3 years ago | Last Issue | 7 days ago |
| Active | |||||

Rightly or wrongly, publisher discoverability has been taken care of by search for years.
Traffic from Google was and is so valuable - and in recent times so vast from Discover - that reach has never been a problem. Not until very recentl...
The latest Datos x SparkToro State of Search Report is out and it’s something of a doozy. AI is certainly on the rise, search still hasn’t been replaced (it’s not even in the process of) and more people than ever stay in Google’s ecosystem....
Right now, most publishers block AI bots. According to Vince Nero’s excellent research, 79% of top news sites block AI training bots via robots.txt. Only 18% block no AI crawlers at all.
Not a perfect science as the robots.txt is so easil...
Hello hello!
I recently started posting some slightly longer-form content on YouTube. Some slightly richer deep dives in video form. If you’re more of a visual or audio learner, hopefully this is useful.
I am more of a ‘learn on my own t...
Thanks to Rand’s excellent research and Barry’s expletive-laden ranting, we know that Google processes over five trillion searches each year. Trillion. Per day that’s 13.7 billion. Per second, 158,000.
There are some sizeable and growing c...
Subscribers, engagement, traffic and sponsorship for Leadership in SEO Substack.
| Subscribers | Engagement | 69 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
The writers behind this newsletter.
Media industry, publishing and SEO consultant. Partner at DJB Strategies, formerly SEO Director at The Telegraph. Mouthpiece.
You can find recent issues that have been published by Leadership in SEO Substack on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.
To see how many people subscribe to Leadership in SEO Substack, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.
Newsletter advertising can be extremely effective when it's done right. Before you pitch Leadership in SEO Substack as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.
Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.
Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.
To find out how much an ad will cost, contact Leadership in SEO Substack using the contact information provided and ask for a copy of their media kit.
Scroll up to where it says Related Newsletters to see other publications like Leadership in SEO Substack. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.
Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.