"Small-Business Leadership"
Philip Sturm"Small-Business Leadership" provides two publications a week that help small-business owners make better decisions and grow stronger companies.
| Platform |  | Pricing | Only free issues | Publishes | Daily |
|---|---|---|---|---|---|
| Issues | 32 | Founded | 4 months ago | Last Issue | 5 days ago |
| Active | |||||
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philipsturm.substack.comLatest Issues
Small Business Does Not Mean Small Marketing
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Small businesses increasingly need professional marketing—but they don’t necessarily need another full-time employee.
Ther...
Marketing: Small-Business’s Most Neglected Function
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Let’s be honest: marketing is the weakest function in many small organizations.
It’s misunderstood, underfunded, and ligh...
3 Leadership Practices Every Small Business Needs
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Avoid “information overload”.
The best ideas from the past several weeks are summarized for you.
Take a few moments as...
Metaphors: Language that Lowers the Temperature
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I finally have to admit that Mr. Cole, my high school English teacher, was right.
He encouraged me to use metaphors to he...
Bringing It All Together: A CAP One-Page Worksheet
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Let me provide closure
to our multi-report investigation about differentiation.
Here is a one-page worksheet.
Thi...
Audience Metrics
Subscribers, engagement, traffic and sponsorship for "Small-Business Leadership".
| Subscribers | Engagement | 69 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
Over a career spanning more than five decades, Dr. Phil Sturm has served as an MBA professor, small-business owner, and corporate marketing executive. He has developed a deep appreciation for the unique challenges facing small organizations.
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