
Real-time dispatches from a GTM engineer building with tools that didn't exist six months ago. Free subscribers get the frameworks. Paid subscribers get the build guides. Annual members get the tools.
| Platform | Pricing | Freemium | Publishes | Daily | |
|---|---|---|---|---|---|
| Issues | 79 | Founded | 5 months ago | Last Issue | 6 days ago |
| Active | |||||

Do you live in New York City? Monday, September 14, I'm building go-to-market campaigns live in Claude Code, in a room in Manhattan, for whoever brings a real problem. No deck, no prepared talk. The 80 seconds above is the invitation. This...
An ex-client came to me recently with a plan. They want to build an outbound brain: connect the CRM, the call recordings, web research, every system that holds a fact about a prospect — and when someone comes in, the brain knows where they...
The best go-to-market asymmetry is one the buyer grasps in a single glance, can't get anywhere else, and beats whatever they're doing today.
A Q&A week. Milos asked how to sell to engineers. Peter had a vet-radiology network to fill. Atana...
The old question was "what filters do we have?" The new one is "what dimension actually predicts a buyer?" — then you use Claude to build the list no vendor sells.
The Friday before the Fourth, a loose room. Joe brought a texting platform...
Chapters:
00:00 — A LinkedIn listing written like a machine
01:01 — Why models write in fragments
03:20 — An orchestra of soloists makes no music
04:21 — Better at code, worse at making sense
05:28 — Start with the...
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The writers behind this newsletter.
The OG GTM Engineer, I write about actual use cases for AI and GTM with tools you can use Monday. I never write about strategies without tactical tools to implement them.
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